18+ years delivering across print, packaging, digital, and campaign design. From marketing materials and social assets to custom illustration and giftware, every piece is crafted to communicate clearly and perform.

Full brand development from research and workshops through to identity creation, guidelines, and company-wide rollout. I've built brands from scratch and evolved established ones, always with a focus on consistency, longevity, and strategic fit.

Multi-channel campaign assets for social, email, print, and paid media. I understand what needs to work visually across platforms and how to produce it at pace without dropping quality.

I design intuitive, user-first digital experiences that blend visual storytelling with functionality. From wireframes to polished interfaces, I focus on making the user journey seamless, engaging, and aligned with brand purpose.

Concept development, storyboarding, and cross-functional collaboration. I work closely with developers, marketers, and stakeholders to get from brief to final output efficiently.

Fluent in Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD, Premiere Pro), as well as Figma, Canva, Google Suite, Microsoft Office, HTML/CSS.

Using Adobe Premiere Pro, I produce engaging video content for social media, marketing campaigns, and internal comms. My approach is audience-led - creating videos that are concise, visually on-brand, and optimised for performance across platforms.