REBRAND
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IDENTITIES
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COLOURS
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BRANDED PRESENTATIONS
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CUSTOM ICONS
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BRANDED ASSETS
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LOGO REFRESH
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BRANDED TEMPLATES
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PATTERNS
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REBRAND / IDENTITIES / COLOURS / BRANDED PRESENTATIONS / CUSTOM ICONS / BRANDED ASSETS / LOGO REFRESH / BRANDED TEMPLATES / PATTERNS /
Branding & Logos
Your brand is more than a logo. It's the first impression, the lasting memory, and the reason someone chooses you over everyone else.
Why good branding is worth getting right
In a competitive market, your visual identity works harder than you might think.
Before a potential client reads your website, speaks to you, or sees your work, they've already formed an impression — based entirely on how your brand looks and feels.
Businesses with a strong, consistent visual identity are perceived as more credible, more established, and more trustworthy. They attract better clients, can charge higher fees, and spend less time justifying their value. That's not coincidence — it's the cumulative effect of design that's been properly considered and executed.
Good branding isn't about having the most elaborate logo or the biggest budget. It's about clarity and consistency — a visual identity that genuinely reflects the quality of what you do, and works seamlessly across every touchpoint, from your website and social media to your business cards and email signature.
The result? You show up looking like the professional you are — every time, everywhere.
Whether you're launching a new business and need a brand built from scratch, or you've been going for years and know it's time for a refresh — I can help you develop a sustainable brand that connects deepy with your ideal customers.
Get a free discovery call to discuss your brand
As seen in
Services & prices
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Ideal for new businesses launching with purpose, or established businesses ready to start looking the part. We begin with a Zoom consultation to explore your target audience, brand personality, visual preferences, and competitive landscape. From there, I develop three original logo concepts for you to review, refine your chosen direction, and deliver a mini brand PDF that gives you - and anyone who works on your brand - a clear visual reference to work from.
Delivered:
Logo in AI, EPS, SVG, PNG and PDF formats
Logo variations - with and without text, light and dark versions
Brand colour palette with hex, RGB and CMYK codes
Typography recommendations
Mini brand PDF with usage guidelines
Turnaround: 7–10 working days from consultation.
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For businesses that are serious about their brand from day one, or those going through a significant rebrand. This is a comprehensive, end-to-end brand identity project - everything you need to show up consistently, professionally, and memorably across every touchpoint.
We begin with an in-depth Zoom consultation to explore your business goals, target audience, competitors, brand personality, and visual direction. From there I develop a full identity system that works across print, digital, social, and beyond.
Delivered:
Discovery and brand strategy session
Three original logo concepts to review
Refined final logo with full variations (stacked, horizontal, icon only, light and dark versions)
Brand colour palette with hex, RGB and CMYK codes
Primary and secondary typography system
Graphic elements, patterns or textures (where applicable)
Photography and image style direction
Brand guidelines document - a comprehensive PDF covering all elements, usage rules, and examples
Social media profile assets (profile image, cover photo, highlight icons)
Canva brand setup and templates (editable post, story and document templates built in your brand)
Business card design
Letterhead and compliments slip
Email signature
Additional applications such as packaging, signage, brochures, or pitch decks can be added - get in touch to discuss
Turnaround: 3–8 weeks from consultation.
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You like your logo but know it needs work. Perhaps the font isn't quite right, the proportions feel off, or it simply looks a little dated. I'll refine and polish what you have — preserving what makes it yours while bringing it up to a professional standard.
Delivered: AI, EPS, SVG, PNG and PDF files — including versions with and without text, and light and dark variations
Turnaround: 2-3 working days depending on availability -
Already have a logo but it's blurry, pixelated, or only exists as a low-quality image file? I'll redraw it as a clean, scalable vector — a format that works at any size without losing quality, from a business card to a billboard.
Delivered: AI, EPS, SVG, PNG and PDF files
Turnaround: 1–2 working days depending on availability -
A brand identity is a foundation - the starting point for everything your business produces. To make the most of it, you might also need:
Business card design - from £70
Letterhead & compliments slip - from £70
Email signature design - from £50
Social media profile assets (profile image, cover photo, highlight icons) - from £70
Canva brand setup & templates (editable social, story or document templates built in your brand) - from £100
Full brand guidelines document - from £100
For ongoing graphic design support - social media graphics, flyers, brochures, presentations and more - visit my graphic design page.
If you're also building or redesigning a website, take a look at my App & Website Design page.
How it works
Getting started is straightforward. Here's what to expect:
Get in touch — drop me a message or book a free discovery call to talk through what you need
We agree the scope — I'll confirm the right package for you, send over the T&Cs, and we'll agree a start date
Consultation — for the Mini or Full Brand Identity, we'll have a Zoom call to explore your brand personality, audience, competitors, and visual direction
Design — I'll develop your concepts and keep you updated throughout the process
Review & refine — you'll review the work and share your feedback; we'll refine until you're happy
Final delivery — all final files delivered, ready to use straight away
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![Stephanie Hague-Evans]()
"Evie is one in a million. She’s a fabulous designer, full of creativity and insightful, engaging ideas, with a rare talent for knowing what you want before you want it! From the briefest of descriptions, she’ll come up with a beautiful, slick design that perfectly fits the bill. In this way, she identified a consistent brand voice, look and feel for our businesses, and helped us to take our websites, UX and social channels to another level. "
Stephanie Hague-Evans
HEvans People Services -
![Tom Bourlet]()
"I'm always astonished by what Evie can do, her abilities are so versatile, she can film, produce and edit an unbelievable video, she can design a website to look visually stunning and create infographics that will help our brand go viral. Her depth of knowledge and skillset is incredible and she's a huge asset to any company."
Tom Bourlet
Bourlet Consultancy -
![Jordan Herbert]()
"Evie is one of the most efficient and collaborative team members I've encountered. Evie consistently brings innovative ideas to the table, and her ability to listen, adapt, and deliver exceptional designs is invaluable. She's not only a creative genius but also a joy to work with. I highly recommend Evie for any project requiring creativity, efficiency, and a positive attitude. If you're looking for a designer who can elevate your brand's visual identity, Evie is your go-to person!"
Jordan Herbert
Manager at The Stag Company -
![Danielle English]()
"Evie is exceptionally talented in her field! Her design skills are absolutely outstanding, with an incredible eye for detail. She’s always happy to help, no matter the request, and consistently turns around any design amendments with impressive speed. Beyond her creative talents, Evie is also a genuinely kind and thoughtful colleague, it’s an absolute pleasure working with her."
Danielle English
Product & Partnerships Executive -
![Rob Hill]()
"Evie has this incredible ability to work with the smallest of briefs and she just gets it straight away. The speed and quality of her work was incredible. Evie was also a great team player and she genuinely cared about the success of the company. I would 100% recommend Evie and if you are looking for a designer that can take your brand to the next level."
Robert Hill
Founder & CEO of Bookaparty.com -
![Gareth Boughtwood]()
“I had the pleasure of working alongside Evie for several years, and I can confidently say she is one of the most talented graphic and web designers I’ve ever worked with. Evie has an incredible ability to combine creativity with functionality, producing designs that are both visually stunning and user-friendly. Her attention to detail is unmatched, and I highly recommend Evie for any graphic or web design project. “
Gareth Boughtwood
Front end developer
A selection of my work
Ready to bring your brand to life?
Frequently Asked Questions
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A logo is a great starting point, but without consistent colours, fonts, and guidelines to go alongside it, it's easy for your brand to look inconsistent across platforms and materials. Even a concise mini brand PDF makes a significant difference to how polished and professional your business looks.
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That's exactly what the Vector Conversion and Logo Refresh options are for. You don't always need to start from scratch — sometimes a tidy-up and the right file formats are all it takes.
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The Mini Brand Identity includes two rounds of revisions. Any additional revisions beyond that are charged hourly. The Full Brand Identity includes unlimited revisions.
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All logo packages are delivered in AI, EPS, SVG, PNG and PDF formats — everything you need for print, digital, and web use.
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Yes — once final payment is received, full usage rights transfer to you and you can use your logo immediately.
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For larger projects requiring full brand strategy, in-depth audience research, or a complete identity system rolled out across multiple touchpoints, I offer bespoke brand packages. Get in touch to discuss your requirements.